Bean Keepers Australia are bookkeepers for small business based in Sydney. Unlike many other bookkeepers who are just book keepers and then need to pass your books onto accountants, Bean Keepers Australia are powered by accountants. This means when your books come from Bean Keepers they are 100% prepared to the standard accountants expect.
As Bean Keepers Australia were new to the market we wanted to create something unique for them, a brand that would be instantly recognisable as Bean Keepers. After an intensive strategy session we came up with a few concepts but we knew that the Bean element would play a crucial role in their brand going forward.
One we played around with the concepts we came up with the idea of a character to be the face of the company. The client loved the idea and our little bean was created.